In this golden autumn season of abundant harvests, we celebrate the 75th anniversary of our great motherland. At this moment of national celebration, the foreign trade team of Jiangmen Xiete New Materials Technology Co., Ltd. (formerly Guangzhou SHQ Adhesive Products Co., Ltd., established in 2004) extends our highest respect and most sincere blessings to our great motherland with immense pride! As a leading enterprise in China’s new decorative materials industry, we have always shared the same breath and destiny with our nation, driving development through innovation, winning markets with quality, and continuously exploring new cooperative opportunities in the field of foreign trade.
I. Seventy-Five Years of Glorious Journey: Building a Strong Nation Through Materials
Seventy-five years of trials and hardships, seventy-five years of blossoming and fruiting. At this important moment of the 75th anniversary of New China, we deeply feel the development opportunities brought by the nation’s growing comprehensive strength to domestic enterprises. Since its establishment in 2004, Jiangmen Xiete New Materials has always adhered to the development philosophy of "Establishing the Enterprise with Quality, Revitalizing the Enterprise through Innovation," focusing on the R&D and production of PVC decorative films. Our PVC Decorative Film product series are not only well-received in the domestic market but also exported to more than 50 countries and regions worldwide, becoming a bright name card for "Made in China" going global.
At this memorable National Day moment, we are specially launching a "National Day Exclusive Customization Service," providing global customers with design solutions incorporating Chinese elements. Our Wood Grain PVC Film series now offers special editions with traditional Chinese patterns, perfectly integrating Eastern aesthetics with modern materials. This Wood Grain PVC Film not only retains the texture of natural wood but also possesses excellent characteristics such as wear resistance, moisture resistance, and environmental protection, making it a perfect combination of heritage and innovation.
II. Innovative Product Matrix, Demonstrating the Strength of Chinese Intelligent Manufacturing
1. Wood Grain Series: Perfect Fusion of Nature and Technology
Our Wood Grain PVC Film uses advanced digital printing technology to accurately reproduce the natural textures of various precious woods. This Wood Grain PVC Film not only boasts Class A fireproof performance but is also easy to install, significantly shortening renovation periods. It is especially worth mentioning that our newly developed Wood Grain PVC Film uses an environmentally friendly, formaldehyde-free formula, fully complying with international environmental standards. Currently, this Wood Grain PVC Film is widely used in interior decoration for high-end hotels, commercial complexes, and other projects, receiving unanimous praise from domestic and international clients. On the occasion of the 75th National Day, we have specially upgraded the production process of the Wood Grain PVC Film, making it more cost-effective and competitive.
2. Stone Grain Series: Democratizing Luxurious Textures
Marble Grain PVC Film is another star product of ours, bringing the luxurious effect of marble into ordinary homes. Through unique surface treatment technology, this Marble Grain PVC Film perfectly replicates the texture and luster of natural marble. Compared to real marble, our Marble Grain PVC Film is lighter in weight, lower in cost, and offers better durability. Our newly launched Marble Grain PVC Film specially enhances UV resistance, allowing it to remain like new even when used outdoors. This Marble Grain PVC Film has now been exported to regions such as the Middle East and Europe, becoming the preferred material for local architectural decoration.
3. Metallic Series: The Focal Point of Modern Spaces
With its unique metallic texture and excellent plasticity, Metallic PVC Film has become a favorite in modern space design. Our Metallic PVC Film adopts a multi-layer composite process, ensuring the durability and stability of the metallic effect. This Metallic PVC Film not only features a traditional metallic appearance but can also achieve various effects like brushed, mirror, and matte. The limited edition Metallic PVC Film launched specially for National Day incorporates elements of traditional Chinese metal craftsmanship, revitalizing modern materials with Eastern charm. Currently, this Metallic PVC Film is widely used in elevator cars, high-end retail spaces, and other venues.
4. Full Range of Decorative Films: Meeting Diverse Needs
As the core product of the company, PVC Decorative Film covers more than ten series and hundreds of patterns. Our PVC Decorative Film uses imported raw materials, ensuring product consistency and stability. This PVC Decorative Film not only has good processability but also features antibacterial, moldproof, and stain-resistant properties. Our continuously innovative PVC Decorative Film has now been upgraded to the fifth generation, with significant improvements in environmental performance and durability. Especially in places with high hygiene requirements like hospitals and schools, our PVC Decorative Film demonstrates outstanding performance.
5. Wallpaper Series: Innovators in Wall Art
PVC Wallpaper is another innovative masterpiece we bring to modern interior decoration. This PVC Wallpaper uses environmentally friendly water-based inks, ensuring product safety and environmental protection. Our PVC Wallpaper not only features exquisite patterns but also has breathable functionality, effectively preventing wall mold. The PVC Wallpaper specially developed for the international market integrates Eastern and Western aesthetic elements, retaining Eastern charm while conforming to international trends. The easy installation of this PVC Wallpaper makes it the first choice for DIY enthusiasts, and it has now established a stable sales network in European and American markets.
III. International Layout, Creating Value with Global Partners
On this National Day, we extend sincere greetings and gratitude to our global partners! It is your trust and support that has enabled Jiangmen Xiete New Materials to advance steadily in the international market. Currently, our products have successfully entered major markets including Southeast Asia, the Middle East, Europe, and North America, establishing long-term cooperative relationships with several internationally renowned brands.
To celebrate the 75th anniversary of New China, we are specially launching the "National Day Global Benefits Plan":
Provide free samples and design solutions for new customers
Offer exclusive price protection policies for long-term partners
Provide customized technical support and on-site guidance for large projects
IV. Quality Builds Brand, Innovation Leads the Future
For twenty years, Jiangmen Xiete New Materials has always adhered to the principles of seeking survival through quality and seeking development through innovation. We have a complete quality management system, strictly implementing international standards at every step from raw material procurement to finished product shipment. The company has introduced multiple German-imported production lines, ensuring product consistency and stability.
In R&D, we have established industry-university-research partnerships with several research institutes, continuously increasing investment in R&D. In recent years, we have obtained multiple national patents and participated in the formulation of several industry standards. Particularly in the field of environmentally friendly materials, our pioneering formaldehyde-free PVC Decorative Film series leads the industry's green development trend.
V. Looking to the Future: Advancing Globally with Chinese Manufacturing
Standing at this new historical starting point, Jiangmen Xiete New Materials will continue to deepen its roots in the new materials field, intensify technological innovation, and continuously enhance product competitiveness. We plan within the next three years to:
Establish overseas R&D centers to better serve local markets
Expand production base scale to increase capacity and delivery capabilities
Deepen digital transformation to build an intelligent supply chain system
Strengthen brand building to enhance the global influence of Chinese manufacturing
We firmly believe that against the backdrop of the nation's increasing strength, Chinese manufacturing is destined to embrace broader development space. Jiangmen Xiete New Materials is willing to join hands with global partners to advance together and jointly create a bright future for the decorative materials industry.
Conclusion
Seventy-five years of vibrant growth, embarking on a new journey in the new era. On this nationwide celebration day, all employees of Jiangmen Xiete New Materials sincerely wish our great motherland prosperity, national peace, and public security! We will continue to uphold the business philosophy of "Quality First, Customer Supreme," repaying the trust and support of global customers with better products and more complete services.
Let us join hands and move forward together, witnessing the glorious achievements of Chinese manufacturing and sharing the historical opportunities of China's development! New and old friends from around the world are warmly welcomed to visit, inspect, and discuss cooperation. Let us use innovative decorative materials to add more color to the world!
